When you’re creating a site for your company, or revamping your site you may be thinking about what the significance of web design and what it is that makes it appealing. How can you decide the importance of this? And how do you make sure that you’ve covered all of the necessary design rules?
The truth is that web design and development is more than just looking nice. It’s among the most important factors that contribute to whether a user gets an enjoyable or unpleasant experience when browsing your website and directly affects the perception of your company’s image.
We talk about the need to invest in a quality website design, and the ways it can remain in your favor for many years to the future.
What is the reason Web Design Important?
There’s no doubt when declare that web design can be the difference between success and failure for your business. Are you skeptical? Let the numbers speak for themselves. 75% of people believe that they will make quick assessments of the credibility of a business from their website’s design.
If that by itself doesn’t convince you to seek out an agency that offers professional web design, continue reading as we go over the many advantages of a well-designed website, and the downsides of a poor one.
Important to have a great website for company
There are numerous advantages of having a modern attractive, easy-to-use website. Here are a few of the most important advantages.
Important Benefits of having A Great Web Design
Impresses well from the first time.
Helps You Get Ranks in Search Engines, such as Google
It makes you appear credible and Easily Approachable
Facilitates Lead Generation and convert sales
You’ll be able to measure up to Your Competitors
Your Brand’s Personality is Enhanced
What makes a good website?
A well-designed website contains all the elements, and this results in rewards in the form of leads sales, leads, and page visits. Whatever metric you decide to concentrate on, getting the right web design will assist you in achieving your desired goal.
Good Website Design Principles
The online experience is the windows into your company and a well-designed website is what will give your customers the best experience with your brand. However, you can adhere to a few common rules to ensure you’re with the right foot.
These are the most important web design Berkshire principles that you should be aware of.
7 Key Website Design Principles
Here are a few aspects that make up an effective website design.
Web Layout Design and UI/UX
The design and layout of web pages should not just look attractive but serve a specific purpose. 77 percent of the agencies believe that a bad users encounter (UX) can be a problem for their customers. Even if they manage to get the visual elements such as the fonts and colors right it could ruin the hard work they put into it with bad user experience!
It is imperative to always check back the information that users will encounter and see. The mark of a good website is the ease with which they navigate and find the information they’re seeking. If they take too long or appears like it is too confusing, they will shut the page.
Attention spans for us are becoming increasingly limited these days, so make sure that the most crucial information is in front for everyone to see.
Responsive Mobile Website Design
Consider the frequency you check out web pages on your phone. What are the most popular websites you’ve visited on your phone? We’ve all been on an online site where we had to scroll or squeeze to make the text usable. It’s not worth the effort!
The statistics suggest that 85percent of people believe that websites should look as great on mobile as the desktop version. What is this saying to your website’s design?
You must make sure that the display is adjusted to the size of the device you’re browsing the site on, whether it’s an iPhone, desktop computer or iPad. Make sure that your site is mobile-friendly prior to when you launch.
Quality Content Images, Copy and Videos
One of the most common mistakes businesses commit is using photos that’re too big on their websites. It leads to a slow-loading website as well as images which take a long time to load. The research suggests the 39% visitors are likely to leave your site when images don’t load or take too long to load.
Even if you have the photos correct, you should to think about adding video. People are 10 times more likely to engage with video than photos and so why not capitalize on this?
Copy is a different aspect of websites that people aren’t paying enough pay attention to. If your website has poorly written or jargon-filled copy, it’s not going to make your visitors smile. They will be awry! Include copy in the design by using short headlines, subheadlines and paragraphs that get simple and to the point. Keep in mind that people glance at the page, not in full, so make sure that the content grabs their attention.
“Call to Actions (CTAs)
What’s the goal of your site? Sure, you’d like to create a professional first impression however, you need them to act! In order to achieve this, you must keep them in mind and help them to take action by using Call to Actions or CTAs. They can be those Read More, Download Now Contact Us or Contact Us. The buttons that are displayed on websites.
SEO Traffic
A website that’s supported by a solid SEO strategy, and is constructed to reflect this strategy is more likely to attract the right, qualified, and free traffic. Your website should be found since it gives you the possibility of connecting with your customers without having to pursue them.
The website could be developed using SEO principles embedded into the foundation. It can eliminate the necessity to come back at a later time to make unnecessary changes and updates.
Credibility as Social Proof
There’s a ton of fake information and low-quality brands there. In the end it’s difficult to sort through the clutter to find the top of the crop (you). After a potential customer has landed on your website and you’ve got them there, it’s important to give them an extra boost with social proof, such as testimonials, case studies etc.
Congruity and Brand Identity
It’s awe-inspiring how many companies don’t have the Brand Guide outlining their selected branding colors and fonts. If you’re among the majority, your website could be the perfect place to begin!
It is essential to ensure that what you post on your site is reflected on every other channel for business including social media. This consistency in branding helps your company be easily identifiable and increases its credibility. Make sure you have the Brand Guide and website done first, and the rest will be a natural flow.
What can a bad website design do to Do to my business?
As a thriving web design firm we’ve been developing high-performance websites for a number of years and are still in the process. We’ve come in (that’s the way we prefer to look at it) to help clients after they have done a great deal of damage to their reputation as they have suffered losses in sales, a decrease in rankings in search engines, bad reviews, and more, due to having poor appearance or functionality.
However, we believe you are able to make it right and there is never too late get started new!
How do I Choose the Best Web Design Agency Web Design Agency
When selecting a web design firm, you must be sure that you’re not settling for anything less than the very best.
There are several stages to the process of designing a professional website. So, the web design firm you choose to work with must be aware of all the nuances of web design and development as well as web design and marketing.
Contact us now for any website design assistance We’ll make sure that your site is stunning visually and help you meet your business objectives.
Menu